The Definitive Authority on Solution Selling


       

Seminar: THE PROSPECTING PROCESS
'An opportunity to learn a proven Prospecting Process and determine which leads to pursue.'

plus:   A Networking Session


Seminar Registration
(We accept Visa, Master Card and American Express)


PRESENTED BY: Don Thomson, President, Mardon Marketing Company Inc.
WHERE: Executive Classroom, Dunsmuir Lodge, 1515 McTavish Rd., Sidney
WHEN: 8:30am-2:45pm, Thursday, October 18, 2007; Sign in at 7:45am. (Complementary continental breakfast)
NETWORKING SESSION: 3:00PM to 5:00PM. Meet the attendees from the other companies and practice prospecting.
LUNCH: A hot buffet luncheon is provided.
COST: $225.00 for each registrant when one or two people register from the same company, and $200.00 for each registrant if three or more persons register from the same company. (GST to be added)
BOOK: Each seminar participant will receive a FREE copy of
Keeping the Funnel Full (a $26.95 value)

"If you have determined to pursue a career in sales,
Keeping the Funnel Full is a book you should not miss."

Terry Cheng, President
Texas Instruments, Asia Pacific

WORKBOOKS:

A Prospecting Process Workbook will be provided.
CONSULTING: Throughout the Seminar and Networking session, a company may wish to schedule one hour of free consultation about any sales subject. This consulting will be available during the six weeks following this Prospecting Seminar.



Topics in The Prospecting Process include:

Funnel Introduction
Permissive Marketing
Importance of Seminars
Creating a Low Risk Image
Calling on Senior Executives
Two Absolute Show Stoppers
Using Agendas Effectively
List of Questions for First Call
Rules for Asking a Question
       Obtaining the Interview
Empowering the Screening Source
Telephone is to Make Appointments
Handling the Good and Bad Fits
Reviewing the Call
Call Reports: Design and Benefits
Joint Calls: Planning and Execution
Making an Effective Prospecting Call
New Prospect Criteria


Pre-registration is required:

To pre-register it is necessary to complete Step 1 and Steps 2a or 2b.




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